I am a journalist and digital editor from London, with wide-ranging experience across editorial and commercial content.

I currently work full-time as Senior Content Editor for Marks & Spencer, as well as writing freelance for a number of publications including Stylist, Refinery29, Conde Nast Traveller, Red, Women’s Health, MTV, The Independent, Evening Standard and Time Out. I have previously held digital roles at Cosmopolitan, Fabulous and most recently, as Deputy Digital Editor at Good Housekeeping.

My journalism work focuses on travel, women’s lifestyle, fashion, beauty, health and fitness.

I have also worked on commercial projects for brands including L’Oreal, Aveda, Nurofen, NOW TV and Scholl. In my current role I create and manage fashion, beauty and interiors content across all Marks & Spencer’s digital platforms.

I have provided editorial consultancy and consumer trends insights for a number of large PR and market research companies on a freelance basis.

You can follow me on Twitter @sophie_hines1 or Instagram @sophie_hines_.
If you’d like me to write anything for you, please email me via the contact page.

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